The Story Behind

SILC

Born from my own Hair Journey💞

Long before it became a business

by Jessica Souza

Curly Hair Specialist & Founder of Silc (Specialised in loved curls)

Curly Hairdresser Near Me - Mermaid Waters

Silc is your trusted curly hairdresser on the Gold Coast. Specializing in Brazilian curly hair techniques, we offer professional curly hair help for wavy, curly, and coily hair. Visit our Mermaid Beach / Mermaid Waters hair salon today.

The Beginning

that Changed Everything, Including My Hair

Moving to Australia changed my life in many ways. New country, new culture, new rhythm of living. And in the middle of all that change, I realised that if I was already changing so much, why not change my relationship with my hair too?

For more than 15 years, I fought my natural texture. Straightening it constantly, trying to control it. In Australia's humidity, that fight became exhausting and pointless. One day, I decided to stop — and finally embrace my curls.

The Struggle

Wanting to Be Understood

Embracing my natural hair wasn't easy. I didn't know how to care for it, and finding someone who truly understood my journey felt impossible. That feeling of being lost and unseen later became one of the strongest reasons behind Silc.

The Turning Point

Returning to My Roots

Everything changed when I went back to my roots and learned from Brazilian curl specialists. Brazil is where curls are lived every day, where texture is celebrated and understood culturally and emotionally. That education changed my hair — and my life.

The Calling

From Personal Healing to Purpose

What started as personal healing became a purpose. I wanted to help other women who had spent years fighting their hair and show them that embracing their natural texture could make life easier.

The Early Days

Building With Intention

Silc started small, working from home with a portable basin and a clear focus on education, patience, and long-term hair health. Slowly, Silc grew into a trusted, multicultural community.

Growth & Education

Investing Beyond Comfort

Over four years and beyond, I have continuously invested in education. Brazil has always been my foundation, learning from Bianca Hulman, Julia Vieira, and DevaCurl Academy.

In 2025, I completed two major trainings: the world-recognised Cado Cut method and an advanced curl course in Paris, France. I continue to travel, observe, assist, and learn.

Being a curl specialist isn't about trends — it's about responsibility. Responsibility to your hair, your story, and your trust.

Silc Today

A Space for All Curls

Today, Silc is the first Brazilian curly hair salon on the Gold Coast — proudly multicultural and created for woman with all natural hair textures.

My Philosophy

Understanding Creates Confidence

Curls don't need complicated routines — they need the right foundation. Understanding creates confidence, and embracing your natural hair can be deeply healing.

"This journey started with my own hair — and it continues with every woman who sits in my chair."

The Journey Continues